Co-founder of The Alexis Group Consultants, Gina has 25+ years of experience developing marketing communications programs for pharmaceutical, biotechnology, and medical device companies, the service industries that support them, and non-profit research institutes. She has worked with ethical products in specialties ranging from cardiology, oncology and psychiatry to allergy and immunology. Her experience includes other regulated industries such as financial services, legal, insurance, food and beverage and other non-regulated industries.
Her clients ranged from FORTUNE 500 firms such as Pfizer, Novartis, and Sanofi to start-ups and emerging companies. She developed marketing programs for major non-profits such as the National Brain Tumor Foundation, Susan G. Komen for the Cure and the American Academy of Allergy, Asthma and Immunology among others.
Her programs included corporate and product positioning, issues management, crisis communications and preparedness, public issues research, professional and consumer education and media relations.
Gina is a former Board Member and past Chair of BioFlorida, the state’s trade association for the life sciences and the affiliate of the Biotechnology Industry Organization(BIO). She represented the industry in meetings with former Governor Jeb Bush and the state legislature. Gina currently serves as Chair of BioFlorida’s largest chapter, the Southeast Region.
She served as a Board Member of CareerSource Broward, a federally-funded organization providing services to employers and job seekers in Broward County, was Chair of its Youth Committee and also served on the Strategic Planning, Policy Development, Legislative Advocacy & Regionalism Committee. Additionally, Gina served as an Advisory Board Member for StartUp Quest, a $12 million federally funded program to train life science and technology entrepreneurs.
She co-founded the Bioscience Task Force for the Greater Miami Chamber of Commerce and is a former member of the Bioscience Advisory Board for One Community One Goal. Gina also served as a Board Member for the Juvenile Diabetes Research Foundation of Greater Palm Beach.
She received multiple awards including Inside PR’s Rising Star Award, and the Certificate of Special Congressional Recognition for Outstanding and Invaluable Service to the Community. Gina also received the BioFlorida Leadership Award for dedicating significant time to the BioFlorida mission, serving as an ambassador for the organization and continuing in a leadership role.
Prior to founding The Alexis Group, Gina held senior healthcare and life sciences positions with major marketing communications firms in New York City. She holds a B.A. from the City University of New York.